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Julian Patterson and Focus Research and Marketing launch new licensed products

If you are looking for a new products to add to your business – brokers Julian Patterson and Focus Research and Marketing  have just launched a new series of products with a unique licensing subscription plan.

The Julian Patterson and Focus Research and Marketing products are DVD sets covering a very wide variety of topics, to allow home based businesses to have a varied portfolio of products to appeal to a number of seasonal and non-seasonal markets – helping business owners with cash flow smoothing.

Licenses such as these – said Julian in a press release issued by his UK representatives,  Focus Research and Marketing – normally sell for over £1,000. In fact some high level licenses change hands for around £100,000 and up.

But now through the Focus Research and Marketing plan, Julian clients can now get a new DVD set each month for a token subscription of around £197 a month.

For that Focus Research and Marketing clients get new Julian Patterson DVD sets each month – and also a set of retail-ready products, readymade box graphics, readymade DVD labels, and to help the business owner get started immediately – Julian also provides a readymade web page which the business owner can customise and put online (A handy DVD shows exactly how to do this – button by button – making websites childs play, according to Julian)

If you sell a set of these DVDs for £49.95, according to Julian – and your costs per set to duplicate can be as low as £3.00 – it doesn’t take a degree in maths to work out the tiny number of sales you need to be in profit, says Focus Research and Marketing.

You can either run off copies – which the Julian Patterson license issued to you by Focus Research and Marketing allows you to do – or you can get a duplication company to do it for you. “Similarly you can use a fulfilment house to handle the orders and processing” says Julian.

For more information on Julian Patterson DVD licenses go to http://www.julian-patterson.com/

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Julian Patterson – Joint Venture to add to your bottom line

According to Product Broker Julian Patterson, joint venturing is a great way for established companies to add additional profits throughout the year

“Many companies don’t have the resources to develop loads of products to sell” says Julian Patterson “One option is to license products from other companies. However, some product owners look for a larger share of the profits than just a licensing fee” Julian calls it a ‘win-win’ deal.

Julian Patterson therefore acts as a ‘match-maker’ bringing together product owners and marketers looking for mutually beneficial joint ventures – when both parties get a share of the profits made. Private Clients of Julian are matched for compatibility.

“The advantage for the marketer is that they don’t have to find large 5 and 6 figure sums up-front for licenses” says Julian Patterson “The advantage for the product owner is that if the product sells well they make more money than they would have done with a traditional licensing deal.”

A person developing a product will often not have a loyal customer fan base to market his or her product to. According to Julian Patterson that is where joint venturing to someone else’s customer database works so well for both parties. “A marketing company that has invested time and money in building a good reputation with its customers can take on other products and endorse them out to their lists fast” says Julian – “saving the product developer years of marketing and customer building.”

Typically joint ventures arranged by Julian see both sides sharing 50% of the profits – after deducing marketing and promotional costs, fulfilment and manufacturing, call centre charges etc.

“A product owner might get $100,000 for a license” says Julian “but with a joint venture they might share in $Multi Million profits.”

Of course if the marketer fails- the product owner loses out – but as Julian Patterson points out – the product owner still has ownership of the product and can joint venture with others – or offer full product licenses.

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Julian Patterson The Product Source

Looking for a brand new product to sell through your business? Perhaps a DVD, CD or printed information product? Julian Patterson is a broker you should hook up with.

Julian Patterson is an authority on putting together licenses to products for businesses looking for hot new cutting edge projects they can launch to add to their bottom line profits. VIP Clients of Julian are able to access licensing projects that otherwise tend not to be advertised.

Working with Julian to negotiate on their behalf with product owners, VIP Clients have found they can get access to products that they would not normally be able to gain.

According to Julian, the products he is able to source tend to be ready to market so clients can literally launch their new project the same day they sign their licensing agreement and receive their Master copies for manufacture.

“Professional Product Developers” says Julian Patterson “are normally great at what they do, but they fall down on knowing how to market their products. It therefore suits them to license the products to others, in return for a fee. The developer is happy – as he has made money – and the licensee is very happy as he or she has not had to spend time developing the new project.”

So through Julian both parties are able to put this sort of licensing deal; together for their mutual advantage.

Julian offers his VIP clients both exclusive and non-exclusive licenses for a range of situations. Prices vary depending on the product and the deal.

Julian  also offers access to joint venture deals with major product owners worldwide. Joint ventures of course offer the opportunity to sell products to your customers without a licensing fee. However, joint ventures are normally carried out on a 50/50% share – so you’ll be giving away some profits to the owner on all sales you make.

“If you have the cash – licensing is the way to maximize profits” says Julian Patterson.

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